Father-Son Team Raise $4.2m To Make Buying and Owning a Car Simpler

Updated: Jul 30

YAA has evolved from a YouTube channel to a thriving community of confident car buyers

YAA, an online community that brings peace of mind to car buyers and owners, has recently raised $4.2 in Seed funding, led by pre-seed investor Flybridge Capital, and joined by NextView Ventures, Long Journey Ventures, and a handful of angel investors. YAA will continue to invest in building a better car-buying and ownership experience through their software, educational courses, partnerships, and their on-demand live chat “Auto Advocate” service, to answer members questions in real time, when they need it most.


What began as a YouTube channel hosted by father-son duo Ray and Zach Shefska , has

evolved into a comprehensive community for empowered shoppers. “We’ve come so far in such a short period of time,” YAA CEO and co-founder Zach Shefska said, “and while we’ve helped hundreds of thousands of people already, we know that changing the automotive industry will take a long time. Today’s funding is a major milestone in our effort to move the industry forward and empower consumers everywhere.”


Ray Shefska spent 43 years working in retail auto sales before retiring. That’s when his son,

Zach, convinced him to get behind the camera. “I’m still in shock that millions of people watch our videos, go to our website, and join our community. At my age, to know that we are helping this many people, and that I get to do it with my son, it’s hard to put into words how rewarding it is.”


“I’m still in shock that millions of people watch our videos, go to our website, and join our community. At my age, to know that we are helping this many people, and that I get to do it with my son, it’s hard to put into words how rewarding it is.” –Ray Shefska, Co-Founder YAA

The duo plan to invest heavily in growing the YAA Community Forum, training up for “Auto

Advocates” to answer car questions in real time, and improving their car buying software

solution.


Jesse Middleton, General Partner at Flybridge Capital who led the financing said, “investing in YAA fits perfectly with a core value we have; empowering the consumer. We see every car buyer and owner benefiting from YAA over the coming weeks, months, and years.”


“Investing in YAA fits perfectly with a core value we have; empowering the consumer. We see every car buyer and owner benefiting from YAA over the coming weeks, months, and years.” –Jesse Middleton, General Partner at Flybridge Capital

For more information about YAA, visit www.joinyaa.com or call 855-587-2886.


About YAA

Founded by father-son duo, Ray and Zach Shefska, YAA saves consumers time and money

when they purchase a vehicle. With digital tools and on-demand expert support, members can buy and own an auto with confidence unlike ever before. With Ray’s 43 years of dealership experience, and Zach’s insatiable appetite to question the status quo, YAA was born to make buying and owning more efficient and fair for everyone involved.


Members of the YAA community can engage with Ray and Zach through their daily YouTube

show, and access the YAA suite of tools and services on their website, JoinYAA.com.

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